Why use Bite-Sized Content in Social Media Marketing in 2024?
The content on social media has undergone a sea change in recent times. Nobody has the time (or patience) to read a long and elaborate piece of text (written content). Also, there has to be variety in the content a company provides on social media. Combine various forms of content, such as videos, text, graphics, pie charts, etc. to create a vivid (and rich) narrative. Social media marketing companies in Gurgaon (and in different parts of the world) are looking at various ways to retain a customer/user’s attention. Unfortunately, the attention span of an average online user is going downhill at a rate of knots. According to reports, the average attention span of an online user is just eight (8) seconds. So, a social media marketer should be skillful enough to capture the user’s attention in less than eight seconds. Here is why using bite-sized content on social media is important in 2024: Shorter Content Pieces are Snackable Yes. Shorter content pieces are snackable. Plus,