Korra - Digital Advertising Agency

Digital marketing has been in the news for a long-long time now. You cannot think of any contemporary marketing campaign in the absence of digital marketing. Let us face the fact that digital marketing is everywhere. You want (and need) it to be everywhere because anybody and everybody you come across is using digital media. Social media, for instance, is used by people across all age groups. Search for the best digital marketing agency in Gurgaon if you are looking to turn your digital media campaigns into a roaring success. However, there is a question that demands an immediate answer. The question is: Is digital marketing really effective? Does it have an impact on the user/TA’s mind? Well, here is the answer for you:  •   Digital marketing is effective when it comes to disseminating your messages because this medium of communication ends up reaching the masses. Here is an example; if a company posts something, say a new product update, on the likes of Facebook, Instagram, Twitter a

  It is a given fact that social media is the undisputed star of new-age marketing and advertising practices. People across all age groups use social media. This means you can post a product on social media if you want it to attract eyeballs. Your product can be as stupendous as a smartphone or as bite-sized as a candy. Social media has the power to make or break a brand, no matter how big or small it is. Social media influencer marketing  is also a great way of amplifying your brand. If you are a social media user, then you’d be well aware of the fact that the likes of Facebook, Twitter and Instagram are filled with countless brand-centric messages, such as advertisements, product descriptions, listings, promotional videos etc. So, it can easily be said that there is no dearth of exciting promotional content on social media for the viewers to look forward to. To answer the question, here is how social media makes a brand: ·  For starters, social media is used for brand awareness. As s

It goes without saying that keywords are valuable. All those who want to get their content/website ranked in Google search results should start making a list of relevant keywords for their business.   However, choosing any keyword is not the way to go about things. What you need is a set of keywords that is relevant. SEO companies in India are putting in a lot of effort in order to put a bunch of keywords together. The idea is to go for the keywords that the target segments can relate to. If you want your content/website to rank as part of Google’s search results, then do undertake a considerable amount of research in order to get things started.   Search Intent Needs to be Analysed Search Intent is of utmost importance. The keywords you choose have to be analysed. The type and kind of keywords you choose would depend upon the intent. Take this for an example: navigational keywords are the ones that are typed in the search engine. You navigate to a webpage or website after typ

 Social media advertising and marketing campaigns form the heart and soul of a digital advertising agency. If you want to make the most of your content marketing strategy, then it goes without saying that your content has to be top notch. Get in touch with any  content marketing agency in Gurgaon  and you will realize that efficiently channelized content helps drive positive customer feedback. Here are a few reasons why content is the heart and soul of any digital marketing campaign. Here is why content is the backbone of any marketing campaign, big or small: The Heart and Soul of Customer Engagement Customer engagement happens when the content you create is top-notch, and that will happen only when you create content that is engaging enough to lure the online audience to your website. Web design companies in India love to keep it crisp and concise while creating a corporate website. The idea is to create content that induces people to take action (buy a product or service). Engaging c

  Social media companies in Gurgaon are on the lookout for ways to turn their social media campaigns into a roaring success. The idea is to get as many unique visitors on your social media handles as possible. If you are in the mood to create campaign like no other, then there are a few handy suggestions that will help you in your bid to create the perfect social media campaign. Here, take note of some handy tips if yours if yours is one of the many social media companies in Gurgaon looking to make it big in the world of digital marketing and social media: Target Various Social Media Channels First of all, it is extremely important for you to keep track of all the social media channels. If you wish to attract a large segment of the audience, then make it a point to target all of the social media channels because different segments of the audience have different tastes and preferences. For instance, Instagram is a rage with youngsters whereas Facebook is preferred by working prof

As everyone is adjusting to the new normal this year, it can be challenging for some. There are some pros and cons of working remotely. However, sometimes you need to draw the line between work and life and maintain a healthy work-life balance. You cannot allow the challenges of working remotely to hinder you. Instead overcome the challenges and be more productive. The major benefits of remote working are environmental benefits, operational cost-savings, and a better work/life balance. As a leading  digital marketing services in Delhi ,   the entire team of Korra Worldwide Advertising Company is working remotely. Get the best SEO and digital marketing services in Delhi. Looking for ways to stay connected and uber productive in spite of the challenges? Consider these expert tips: Break the Communication Barriers One of the biggest hurdles is often communication. When you aren’t in the same physical location with your other team members, you can miss out on some crucial informati

The new normal is being established in this work-from-home era. There are various ways to boost productivity for remote workers. A lot of organizations are shifting towards work-from-home as it offers environmental benefits, operational cost-savings, and a better work/life balance. As a leading  digital agency in Gurgaon ,  the entire Korra team is working remotely.  They offer 360-degree marketing services like SEO, client servicing, content management. To successfully produce brilliant work remotely, incorporate these strategies in your organization:  Consistent Communication Communication can often seem to be challenging while working remotely. You might miss out on crucial information when you are located at a different place. A lack of communication can often seem confusing. There's no harm in over communication! So, go ahead and over-communicate to your employer, co-workers, and clients at your digital agency in Gurgaon.  Productivity Tools Keep all tools handy that wil

Instagram as a social media platform can be a powerful marketing tool for small and medium scale businesses. It is a great way to engage with your audience and customers. Even though the interface of Instagram keeps on changing, you can share photos and stories on Instagram. According to the latest statistics Instagram has over 500 million active users every day. You can reach out to people of different ages, gender, occupation, through Instagram. Content and hashtags are really the keys in Instagram marketing. Hire the best content marketing agency in Gurgaon like Korra Worldwide Advertising Pvt. Ltd. for customized social media marketing for your brand. Looking on how to use Instagram to market your product or brand? Set a Clear Vision When you combine these ingredients, Instagram can deliver huge results for your business. Always showcase your products or services. Build your community by engaging with them. Increase awareness of your brand through posting regularly. Showcase your

Videos have become a popular choice among marketers. Think of any promotional content and you’d automatically start thinking of video snippets and teasers. In fact, a large portion of the digital marketing community is banking heavily on video content. Making a 30-second video does take time, but the effort is worthwhile because a video is expected to attract a major section of the audience. Videos can be watched even by those who cannot read or write. This makes them a popular choice among seasoned marketers and digital marketing space. Here are a few reasons behind the ever-growing popularity of videos as a digital marketing tool:   Videos Add a Fun Element Videos are far more fun and exciting that written pieces of content. However, you can always pair up your video with a paragraph in order to give the viewers a sneak-peek into the video. Try creating an element of surprise in your teaser so that the viewers and audiences wait for its sequel with utmost eagerness. Suspense

Going digital isn’t enough as you need a full-fledged plan/strategy to make the most of your digital and/or social media presence. It goes without saying that a lot many companies engage in digital media and digital advertising, but not all of them end up getting desirable results out of the exercise. Therefore, it is important for you to channelize your efforts in order to get the most out of your digital media presence. An efficient digital media agency is required to take digital presence to the next level. Here are a few handy tips to ensure that: Keep it Consistent, Always: Yes, consistency is the heart of digital marketing and advertising in the modern world. As you have countless new-media platforms at your disposal, including the very powerful social media platforms, you need to ensure that the message remains constant (and consistent) across all platforms. The diction of it can vary but the essence of it has to remain the same. Keep It Real More often than not, digi