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3 Reasons Video is Ruling the Roost in The Digital Marketing Space

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Videos have become a popular choice among marketers. Think of any promotional content and you’d automatically start thinking of video snippets and teasers. In fact, a large portion of the digital marketing community is banking heavily on video content. Making a 30-second video does take time, but the effort is worthwhile because a video is expected to attract a major section of the audience. Videos can be watched even by those who cannot read or write. This makes them a popular choice among seasoned marketers and digital marketing space. Here are a few reasons behind the ever-growing popularity of videos as a digital marketing tool:   Videos Add a Fun Element Videos are far more fun and exciting that written pieces of content. However, you can always pair up your video with a paragraph in order to give the viewers a sneak-peek into the video. Try creating an element of surprise in your teaser so that the viewers and audiences wait for its sequel with utmost eagerness. Suspense