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Showing posts with the label SEO company in India

How to Choose the Best Set of Keywords for SEO?(Part 1)

It goes without saying that keywords are valuable. All those who want to get their content/website ranked in Google search results should start making a list of relevant keywords for their business.   However, choosing any keyword is not the way to go about things. What you need is a set of keywords that is relevant. SEO companies in India are putting in a lot of effort in order to put a bunch of keywords together. The idea is to go for the keywords that the target segments can relate to. If you want your content/website to rank as part of Google’s search results, then do undertake a considerable amount of research in order to get things started.   Search Intent Needs to be Analysed Search Intent is of utmost importance. The keywords you choose have to be analysed. The type and kind of keywords you choose would depend upon the intent. Take this for an example: navigational keywords are the ones that are typed in the search engine. You navigate to a webpage or website ...

How Well can Search Engine Optimisation be Used to Leverage Searches?

There has been a lot of talk around Search Engine Optimisation.   All of the marketers are working closely with SEO companies to create a bunch of potent keywords that are not just reactive but relevant as well. Search Engine Optimisation (SEO) is here to help marketers and businesses with the optimisation bit. The idea is not just to formulate keywords, but also know what the target audience and the heterogeneous segments within it are searching for. Searching for a SEO company in India isn’t a tough ask as there are many of them waiting with the wings to be hired by someone. However, if you are searching for only the best SEO Company in India , then look no further than Korra Worldwide Advertising. Here is how you can use SEO to your absolute advantage: Meta Titles and Descriptions Have to be in Place Meta titles and descriptions have to go with each of the links that you post online. These titles and descriptions are amongst the first things that are tracked by search...

Ultimate Beginner’s Guide to Social Media Advertisement

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  Running ads on an online platform can seem like a challenge for beginners. As most of the population is online these days, advertisement in social media platforms area a great way to connect to a mass audience. You can hire a  digital agency   in Gurgaon like Korra Worldwide Advertising Pvt. Ltd. for social media marketing purposes.  Korra is one of the best digital marketing and SEO company in India . Facebook ads help you to reach to a greater set of audiences with minimal investment. If you are looking to explore online advertising platforms like Facebook and Instagram, read on: Potential to Repeat Customers Remarketing is another way of reaching your target audience because users who have visited your website in the past will see your ad. The first-time people see your business on Facebook or your website, they probably glance at it and don’t go any further. In the future, if they see your ad again, it gives you a higher chance of converting those peopl...

Going Social: A List of Does and Don’ts That Would Come in Handy

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Social media has come a long way in the last few years and it goes without saying that the corporates are making the most of social media to make their presence felt. There are, however, a few points to be noted before you start preparing your social media strategy. If you happen to be a professional working for a digital agency in Gurgaon , then you’ll be well aware of the fact that there’s a lot more to a social media campaign than just rambling things on the internet.   Here’s a small list of dos and don’ts you need to follow: Dos Know Your Audience The first step to creating an effective social media campaign is: know your audience and target segments inside out. Know what they want. Know the problems they have (and is how your campaign going to help them get over their problems?) Keep your customers and TA at the heart of whatever you do and weave your story around that. Be Relevant Always think of ideas that your customers can comprehend. Also, make sure you keep ...

Full-proof Strategies for Instagram Social Media Marketing

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Across the globe, there are over 1 billion Instagrammers with more than 500 million active users every day. Those are huge numbers of target audience and pool of customers. You can reach out to people of different ages, gender, occupation, through Instagram. If you own a small or medium scale business, Instagram can prove to be a very potent marketing tool to expand your business. So how do you promote your business on Instagram?  How can your brand stand out among the other 95 million photos posted each day?  Success for businesses on Instagram relies on more than simply publishing a few nice-looking images. Hire the best digital agency in Gurgaon like Korra to do Instagram marketing for your product/service. You need to also have these elements while designing an IG marketing strategy.  Clear vision and strategy Consistent frequency Familiarity with your audience Clear visual style When you combine these ingredients, Instagram can deliver huge...